{"id":16481,"date":"2019-01-22T17:50:11","date_gmt":"2019-01-22T08:50:11","guid":{"rendered":"https:\/\/www.glad-cube.com\/blog\/?p=16481"},"modified":"2023-08-17T15:22:22","modified_gmt":"2023-08-17T06:22:22","slug":"itp-%e5%af%be%e7%ad%96%e5%ae%8c%e5%85%a8%e3%83%9e%e3%82%b9%e3%82%bf%e3%83%bc%ef%bc%88-yahoo%e3%83%97%e3%83%ad%e3%83%a2%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3%e5%ba%83%e5%91%8a%e3%81%ae%e3%82%b9%e3%83%9d","status":"publish","type":"post","link":"https:\/\/www.glad-cube.com\/blog\/?p=16481","title":{"rendered":"ITP \u5bfe\u7b56\u5b8c\u5168\u30de\u30b9\u30bf\u30fc\uff08 Yahoo!\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5e83\u544a\u306e\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30b5\u30fc\u30c1\u3067\u306e\u8a2d\u5b9a\u7de8\uff09"},"content":{"rendered":"<p>\u307f\u306a\u3055\u307e\u3001\u3053\u3093\u306b\u3061\u306f\u3002<br \/>\n\u30b0\u30e9\u30c3\u30c9\u30ad\u30e5\u30fc\u30d6 \u30cd\u30c3\u30c8\u5e83\u544a\u4e8b\u696d\u90e8\u306e\u8881\u3067\u3059\u3002<\/p>\n<p>\u4ee5\u524d\u306e\u30a8\u30f3\u30c8\u30ea\u3067\u306f\u3001 Intelligent Tracking Prevention \uff08\u4ee5\u4e0b\uff1a ITP \uff09\u5bfe\u7b56\u306e\u610f\u5473\u3001Google \u5e83\u544a\u3068 Facebook \u5e83\u544a\u306b\u304a\u3051\u308b ITP \u5bfe\u7b56\u306e\u8a2d\u5b9a\u624b\u9806\u3092\u89e3\u8aac\u3044\u305f\u3057\u307e\u3057\u305f\u3002<br \/>\n\u53c2\u8003\uff1a <a href=\"https:\/\/www.glad-cube.com\/blog\/?p=14437\" target=\"_blank\"> ITP \u5bfe\u7b56\u5b8c\u5168\u30de\u30b9\u30bf\u30fc\uff08\u6982\u8981\u7de8\uff09<\/a><br \/>\n\u53c2\u8003\uff1a <a href=\"https:\/\/www.glad-cube.com\/blog\/?p=15074\" target=\"_blank\"> ITP \u5bfe\u7b56\u5b8c\u5168\u30de\u30b9\u30bf\u30fc\uff08 Google \u5e83\u544a\u3067\u306e\u8a2d\u5b9a\u7de8\uff09<\/a><br \/>\n\u53c2\u8003\uff1a <a href=\"https:\/\/www.glad-cube.com\/blog\/?p=15793\" target=\"_blank\"> ITP \u5bfe\u7b56\u5b8c\u5168\u30de\u30b9\u30bf\u30fc\uff08 Facebook \u5e83\u544a\u3067\u306e\u8a2d\u5b9a\u7de8\uff09<\/a><\/p>\n<p>\u4eca\u56de\u306e\u30a8\u30f3\u30c8\u30ea\u3067\u306f\u3001 Yahoo!\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5e83\u544a\u306e\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30b5\u30fc\u30c1\uff08\u4ee5\u4e0b\uff1a YSS \uff09\u306b\u304a\u3051\u308b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u3088\u308a\u6b63\u3057\u304f\u8a08\u6e2c\u3059\u308b\u305f\u3081\u306e\u8a2d\u5b9a\u624b\u9806\u3092\u8aac\u660e\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n<p>\u203b2019\/01\/28 \u5185\u5bb9\u3092\u66f4\u65b0\u3057\u307e\u3057\u305f\u3002<br \/>\n<!--more--><\/p>\n<h3>YSS \u306b\u304a\u3051\u308b ITP \u5bfe\u7b56<\/h3>\n<p>YSS \u306b\u304a\u3051\u308b ITP \u5bfe\u7b56\u306f\u30011\u3064\u306e\u30c9\u30e1\u30a4\u30f3\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u8a08\u6e2c\u3092\u884c\u3063\u3066\u3044\u308b\u5e83\u544a\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u6570\u306b\u3088\u308a\u3001\u5177\u4f53\u7684\u306a\u8a2d\u5b9a\u65b9\u6cd5\u304c\u5909\u308f\u308a\u307e\u3059\u3002<br \/>\n\u901a\u5e38\u306f1\u30a2\u30ab\u30a6\u30f3\u30c8\u3067\u5e83\u544a\u7ba1\u7406\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u591a\u3044\u305f\u3081\u3001\u672c\u30a8\u30f3\u30c8\u30ea\u3067\u306f\u30011\u3064\u306e\u30c9\u30e1\u30a4\u30f3\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u8a08\u6e2c\u3092\u884c\u3063\u3066\u3044\u308b\u5e83\u544a\u30a2\u30ab\u30a6\u30f3\u30c8\u304c1\u3064\u306e\u5834\u5408\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3092\u3054\u7d39\u4ecb\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n<p>\u203b\u8907\u6570\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u5834\u5408\u306f\u3001Yahoo! \u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5e83\u544a\u306e\u516c\u5f0f\u30ea\u30ea\u30fc\u30b9\u60c5\u5831\u3092\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002<br \/>\n\u53c2\u8003\uff1a<a href=\"https:\/\/portal.yadui.business.yahoo.co.jp\/agencyportal\/46304\/\" target=\"_blank\" rel=\"nofollow\">\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30b5\u30fc\u30c1\u3000\u300c\u81ea\u52d5\u30bf\u30b0\u8a2d\u5b9a\u6a5f\u80fd\u300d\u63d0\u4f9b\u958b\u59cb\u306e\u304a\u77e5\u3089\u305b\uff08ITP2.0\u5bfe\u7b56\uff09<\/a><br \/>\n\uff08\u30ea\u30f3\u30af\u3092\u95b2\u89a7\u3059\u308b\u306b\u306f\u3001Yahoo!\u30d3\u30b8\u30cd\u30b9\u30bb\u30f3\u30bf\u30fc\u3078\u306e\u767b\u9332\u304c\u5fc5\u8981\u3067\u3059\u3002\uff09<\/p>\n<p>YSS \u3067\u306e ITP \u5bfe\u7b56\u306b\u306f\u3001\u4ee5\u4e0b\u306e2\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<div style=\"margin-left: 1em; text-indent: -1em;\">\n<ul>\n<li>\uff081\uff09\u300c\u30b5\u30a4\u30c8\u30b8\u30a7\u30cd\u30e9\u30eb\u30bf\u30b0\u300d\u3092\u30c9\u30e1\u30a4\u30f3\u5185\u306e\u5168\u30da\u30fc\u30b8\u306b\u5b9f\u88c5\u3057\u307e\u3059\u3002<\/li>\n<li>\uff082\uff09\u300c\u81ea\u52d5\u30bf\u30b0\u8a2d\u5b9a\u300d\u3092\u300c\u30aa\u30f3\u300d\u306b\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<\/div>\n<h3>\u300c\u30b5\u30a4\u30c8\u30b8\u30a7\u30cd\u30e9\u30eb\u30bf\u30b0\u300d\u3092\u30c9\u30e1\u30a4\u30f3\u5185\u306e\u5168\u30da\u30fc\u30b8\u306b\u5b9f\u88c5\u3059\u308b<\/h3>\n<p>YSS \u3067\u306e ITP \u5bfe\u7b56\u3092\u5b9f\u65bd\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u30c9\u30e1\u30a4\u30f3\u5185\u306e\u5168\u30da\u30fc\u30b8\u306e head \u958b\u59cb\u30bf\u30b0\u306e\u76f4\u5f8c\u306b\u3001\u4ee5\u4e0b\u306e\u300c\u30b5\u30a4\u30c8\u30b8\u30a7\u30cd\u30e9\u30eb\u30bf\u30b0\u300d\u3092\u5b9f\u88c5\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<pre><p style=\"border: 1px solid #999999; padding: 5px;\">&lt;script async src=\"https:\/\/s.yimg.jp\/images\/listing\/tool\/cv\/ytag.js\"&gt;&lt;\/script&gt;\r\n&lt;script&gt;\r\nwindow.yjDataLayer = window.yjDataLayer || [];\r\nfunction ytag() { yjDataLayer.push(arguments); }\r\nytag({\"type\":\"ycl_cookie\"});\r\n&lt;\/script&gt;<\/p><\/pre>\n<p>\u203b Yahoo!\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u65b9\u306f\u3001\u300c\u30b9\u30de\u30fc\u30c8\u30ab\u30b9\u30bf\u30e0\u30bf\u30b0\u300d\u3092\u5229\u7528\u3057\u3066\u5b9f\u88c5\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<br \/>\n\u53c2\u8003\uff1a<a href=\"https:\/\/support-marketing.yahoo.co.jp\/promotionalads\/tool\/articledetail?lan=ja&#038;aid=10544\" target=\"_blank\" rel=\"nofollow\">Yahoo!\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5e83\u544a \u30d8\u30eb\u30d7\u30fb\u30b9\u30de\u30fc\u30c8\u30ab\u30b9\u30bf\u30e0\u30bf\u30b0\u3092\u5229\u7528\u3059\u308b<\/a><\/p>\n<p>\u203b2018\u5e741\u670829\u65e5\u304b\u3089 Yahoo!\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306e\u300c\u30bf\u30b0\u30ab\u30bf\u30ed\u30b0\u300d\u304b\u3089\u8a2d\u5b9a\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<br \/>\n\u8a73\u3057\u3044\u8a2d\u5b9a\u65b9\u6cd5\u306b\u3064\u3044\u3066\u306f\u3001\u4eca\u5f8c\u306e\u30a8\u30f3\u30c8\u30ea\u3067\u3054\u7d39\u4ecb\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n<h3>\u81ea\u52d5\u30bf\u30b0\u8a2d\u5b9a\u3092\u30aa\u30f3\u306b\u3059\u308b<\/h3>\n<h4 style=\"font-size: 20px;\">YSS \u306b\u304a\u3051\u308b\u81ea\u52d5\u30bf\u30b0\u8a2d\u5b9a\u6a5f\u80fd<\/h4>\n<p>2018\u5e7411\u6708\u3088\u308a\u3001YSS \u306e ITP 2.0 \u5bfe\u7b56\u3068\u3057\u3066\u81ea\u52d5\u30bf\u30b0\u8a2d\u5b9a\u6a5f\u80fd\u306e\u5229\u7528\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>YSS \u306b\u304a\u3051\u308b\u81ea\u52d5\u30bf\u30b0\u8a2d\u5b9a\u3092\u30aa\u30f3\u306b\u3059\u308b\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u30af\u30ea\u30c3\u30af\u3057\u305f URL \u306b\u300c YCLID \u300d\u30d1\u30e9\u30e1\u30fc\u30bf\u304c\u4ed8\u52a0\u3055\u308c\u307e\u3059\u3002<br \/>\nYCLID \u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u3001Google \u5e83\u544a\u306e\u300c GCLID \u300d\u30d1\u30e9\u30e1\u30fc\u30bf\u3068\u540c\u3058\u3088\u3046\u306a\u5f79\u5272\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u5e83\u544a\u306e\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u304c\u300c www.gladcube.com \u300d\u3067\u3042\u308b\u5834\u5408\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u5e83\u544a\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001\u30a2\u30c9\u30ec\u30b9\u30d0\u30fc\u306b\u306f\u300c www.gladcube.com?yclid=123xyz \u300d\u3068\u8868\u793a\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>YCLID \u304c\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e URL 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-1em;\">\n<ul>\n<li>\uff081\uff09\u5e83\u544a\u7ba1\u7406\u30c4\u30fc\u30eb\u306e\u300c\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30b5\u30fc\u30c1\u300d\u30bf\u30d6\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/li>\n<li>\uff082\uff09\u300c\u30a2\u30ab\u30a6\u30f3\u30c8\u7ba1\u7406\u300d\u30bf\u30d6\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/li>\n<li>\uff083\uff09\u7de8\u96c6\u3059\u308b\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u300c\u78ba\u8a8d\u300d\u30dc\u30bf\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/li>\n<\/ul>\n<p>&nbsp;\n<\/p><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-16_19h14_31.png\" alt=\"2019-01-16_19h14_31\" width=\"1410\" height=\"760\" class=\"aligncenter size-full wp-image-16492\" srcset=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-16_19h14_31.png 1410w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-16_19h14_31-300x162.png 300w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-16_19h14_31-768x414.png 768w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-16_19h14_31-1024x552.png 1024w\" sizes=\"auto, (max-width: 1410px) 100vw, 1410px\" \/><\/p>\n<p>\uff084\uff09\u300c\u30a2\u30ab\u30a6\u30f3\u30c8\u8a2d\u5b9a\u60c5\u5831\u300d\u753b\u9762\u4e0b\u306e\u300c\u30a2\u30ab\u30a6\u30f3\u30c8\u8a2d\u5b9a\u60c5\u5831\u3092\u5909\u66f4\u300d\u30dc\u30bf\u30f3\u3092\u62bc\u3057\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-17_15h09_22.png\" alt=\"2019-01-17_15h09_22\" width=\"779\" height=\"808\" class=\"aligncenter size-full wp-image-16501\" srcset=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-17_15h09_22.png 779w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-17_15h09_22-289x300.png 289w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-17_15h09_22-768x797.png 768w\" sizes=\"auto, (max-width: 779px) 100vw, 779px\" \/><\/p>\n<p>\uff085\uff09\u300c\u30a2\u30ab\u30a6\u30f3\u30c8\u8a2d\u5b9a\u60c5\u5831\u306e\u5909\u66f4\u300d\u753b\u9762\u306b\u3042\u308b\u300c\u81ea\u52d5\u30bf\u30b0\u8a2d\u5b9a\u300d\u306e\u300c\u30aa\u30f3\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002<br \/>\n\uff086\uff09\u300c\u5909\u66f4\u5185\u5bb9\u306e\u78ba\u8a8d\u3078\u300d\u30dc\u30bf\u30f3\u3092\u62bc\u3057\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-17_15h19_43.png\" alt=\"2019-01-17_15h19_43\" width=\"844\" height=\"539\" class=\"aligncenter size-full wp-image-16505\" srcset=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-17_15h19_43.png 844w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-17_15h19_43-300x192.png 300w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-17_15h19_43-768x490.png 768w\" sizes=\"auto, (max-width: 844px) 100vw, 844px\" \/><\/p>\n<p>\uff087\uff09\u300c\u5909\u66f4\u5185\u5bb9\u306e\u78ba\u8a8d\u300d\u753b\u9762\u4e0b\u306e\u300c\u6c7a\u5b9a\u300d\u30dc\u30bf\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001\u81ea\u52d5\u30bf\u30b0\u8a2d\u5b9a\u3092\u30aa\u30f3\u306b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-17_15h16_43.png\" alt=\"2019-01-17_15h16_43\" width=\"846\" height=\"547\" class=\"aligncenter size-full wp-image-16504\" srcset=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-17_15h16_43.png 846w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-17_15h16_43-300x194.png 300w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2019\/01\/2019-01-17_15h16_43-768x497.png 768w\" sizes=\"auto, (max-width: 846px) 100vw, 846px\" \/><\/p>\n<h3>\u304a\u308f\u308a\u306b<\/h3>\n<p>\u4eca\u56de\u306e\u3054\u7d39\u4ecb\u3057\u305f ITP \u5bfe\u7b56\u306f YSS \u306e\u307f\u306e ITP \u5bfe\u7b56\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>Yahoo!\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff08 \u4ee5\u4e0b\uff1a YDN \uff09\u306f2019\u5e741\u6708\u6642\u70b9\u3067\u306f\u3001 ITP 2.0 \u5bfe\u5fdc\u3057\u3066\u304a\u308a\u307e\u305b\u3093\u304c\u3001\u4eca\u5f8c\u5bfe\u5fdc\u4e88\u5b9a\u304c\u3042\u308b\u3088\u3046\u3067\u3059\u3002<br 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