{"id":42725,"date":"2023-07-03T13:00:17","date_gmt":"2023-07-03T04:00:17","guid":{"rendered":"https:\/\/www.glad-cube.com\/blog\/?p=42725"},"modified":"2023-07-03T11:18:39","modified_gmt":"2023-07-03T02:18:39","slug":"%e3%82%aa%e3%83%bc%e3%83%ab%e3%82%a4%e3%83%b3%e3%83%af%e3%83%b3-lpo-%e3%83%84%e3%83%bc%e3%83%ab%e3%80%8csitest-%ef%bc%88%e3%82%b5%e3%82%a4%e3%83%86%e3%82%b9%e3%83%88%ef%bc%89%e3%80%8d%e6%96%b0","status":"publish","type":"post","link":"https:\/\/www.glad-cube.com\/blog\/?p=42725","title":{"rendered":"\u30aa\u30fc\u30eb\u30a4\u30f3\u30ef\u30f3 LPO \u30c4\u30fc\u30eb\u300cSiTest \uff08\u30b5\u30a4\u30c6\u30b9\u30c8\uff09\u300d\u65b0\u6a5f\u80fd\uff5cA\/B \u30c6\u30b9\u30c8\u6a5f\u80fd\u306b GA4 \u9023\u643a\u3092\u516c\u5f0f\u5b9f\u88c5"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2023\/06\/SiTest_Logo_RGB_FullColor_Posi-1-1024x367.png\" alt=\"SiTest_Logo_RGB_FullColor_Posi (1)\" width=\"1024\" height=\"367\" class=\"aligncenter size-large wp-image-42616\" \/><\/p>\n<p>\u682a\u5f0f\u4f1a\u793e\u30b0\u30e9\u30c3\u30c9\u30ad\u30e5\u30fc\u30d6\uff08\u672c\u793e\uff1a\u5927\u962a\u5e02\u4e2d\u592e\u533a\u3000\u4ee3\u8868\u53d6\u7de0\u5f79 CEO \u91d1\u5cf6 \u5f18\u6a39\u3000\u4ee5\u4e0b\uff1a\u30b0\u30e9\u30c3\u30c9\u30ad\u30e5\u30fc\u30d6\uff09\u306f2023\u5e746\u670830\u65e5\uff08\u91d1\uff09\u3088\u308a\u3001\u81ea\u793e\u958b\u767a\u306e\u30aa\u30fc\u30eb\u30a4\u30f3\u30ef\u30f3 LPO \u30c4\u30fc\u30eb\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u89e3\u6790\u30fb\u6539\u5584SaaS\u300cSiTest \uff08\u30b5\u30a4\u30c6\u30b9\u30c8\uff09\u300d\u306e A\/B \u30c6\u30b9\u30c8\u6a5f\u80fd\u306b\u300cGoogle \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08\u4ee5\u4e0b\u3001\u300cGA4\u300d\uff09\u300d\u3068\u306e\u9023\u643a\u6a5f\u80fd\u3092\u5b9f\u88c5\u3057\u305f\u3053\u3068\u3092\u304a\u77e5\u3089\u305b\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2023\/07\/GA4_SiTest_1.png\" alt=\"GA4_SiTest_1\" width=\"889\" height=\"550\" class=\"aligncenter size-full wp-image-42726\" srcset=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2023\/07\/GA4_SiTest_1.png 889w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2023\/07\/GA4_SiTest_1-300x186.png 300w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2023\/07\/GA4_SiTest_1-768x475.png 768w\" sizes=\"auto, (max-width: 889px) 100vw, 889px\" \/><\/p>\n<p>\u4eca\u56de\u306e\u6a5f\u80fd\u306e\u8ffd\u52a0\u306b\u3088\u3063\u3066\u3001SiTest \u3067\u914d\u4fe1\u3057\u3066\u3044\u308b A\/B \u30c6\u30b9\u30c8\u306e\u7d50\u679c\u3092 GA4 \u3067\u3088\u308a\u7c21\u4fbf\u306b\u5206\u6790\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p><strong>\u3010 GA4 \u9023\u643a\u6a5f\u80fd\u8ffd\u52a0\u306e\u80cc\u666f\u3011<\/strong><br \/>\n\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3084\u5e83\u544a\u52b9\u679c\u5206\u6790\u3092\u62c5\u3063\u3066\u304d\u305f\u300cGoogle \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u300d\u306e\u65e7\u30d0\u30fc\u30b8\u30e7\u30f3\u300c\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08\u4ee5\u4e0b\u3001UA\uff09\u300d\u306f2023\u5e747\u67081\u65e5\u3092\u3082\u3063\u3066\u8a08\u6e2c\u505c\u6b62\u3068\u306a\u308a\u307e\u3057\u305f\u3002<br \/>\nSiTest \u3067\u306f UA \u3068\u306e A\/B \u30c6\u30b9\u30c8\u9023\u643a\u6a5f\u80fd\u3092\u63d0\u4f9b\u3057\u3066\u304a\u308a\u3001\u65b0\u3057\u3044\u30d7\u30ed\u30d1\u30c6\u30a3\u3067\u3042\u308b\u300cGA4\u300d\u3067\u306e\u5206\u6790\u306f\u5404\u30c6\u30b9\u30c8\u3067\u306e\u30a4\u30d9\u30f3\u30c8\u9001\u4fe1\u8a2d\u5b9a\u304c\u5fc5\u8981\u3067\u3057\u305f\u3002<br \/>\n\u3057\u304b\u3057\u4eca\u56de\u3001\u65b0\u305f\u306b GA4 \u3068\u306e\u9023\u643a\u6a5f\u80fd\u3092\u30ea\u30ea\u30fc\u30b9\u3059\u308b\u3053\u3068\u3067\u3001 A\/B \u30c6\u30b9\u30c8\u7d50\u679c\u306e\u5e83\u7bc4\u306a\u5206\u6790\u3092\u7c21\u4fbf\u306b\u884c\u3063\u3066\u3044\u305f\u3060\u3051\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<br \/>\nGoogle \u304b\u3089\u306f\u7121\u6599\u306e A\/B \u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u3067\u3042\u308b\u300cGoogle \u30aa\u30d7\u30c6\u30a3\u30de\u30a4\u30ba\u300d\u304c9\u6708\u672b\u306b\u7d42\u4e86\u3068\u306a\u308b\u3053\u3068\u3082\u544a\u77e5\u3055\u308c\u3066\u304a\u308a\u3001\u4ee3\u66ff\u306e A\/B \u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u3092\u691c\u8a0e\u4e2d\u306e\u4f01\u696d\u306e\u307f\u306a\u3055\u307e\u306b\u3082\u3001\u4eca\u56de\u306e GA4 \u3068\u306e\u9023\u643a\u6a5f\u80fd\u8ffd\u52a0\u306b\u3088\u308a\u5b89\u5fc3\u3057\u3066 SiTest \u3092\u9078\u3093\u3067\u3044\u305f\u3060\u3051\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u304a\u308a\u307e\u3059\u3002<\/p>\n<p><strong>\u3010GA4\u3068\u306e\u9023\u643a\u6a5f\u80fd\u306e\u6982\u8981\u3011<\/strong><br \/>\n\u4eca\u56de\u306e\u6a5f\u80fd\u8ffd\u52a0\u3067\u306f\u3001SiTest \u306e\u7ba1\u7406\u753b\u9762\u304b\u3089 GA4 \u9023\u643a\u306e\u8a2d\u5b9a\u3092\u6709\u52b9\u306b\u3057\u3066\u3044\u305f\u3060\u304f\u3060\u3051\u3067\u3001\u300cA\/B \u30c6\u30b9\u30c8\u300d\u300c\u591a\u5909\u91cf\u30c6\u30b9\u30c8\u300d\u300c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u300d\u3067\u5b9f\u88c5\u3057\u3066\u3044\u308b\u5404\u30d1\u30bf\u30fc\u30f3\u3092\u30e6\u30fc\u30b6\u30fc\u304c\u95b2\u89a7\u3057\u305f\u969b\u306b\u3001GA4 \u3067\u30a4\u30d9\u30f3\u30c8\u304c\u8a08\u6e2c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p><strong>\uff1cGA4\u306b\u9001\u4fe1\u3055\u308c\u308b\u30a4\u30d9\u30f3\u30c8\uff1e<\/strong><br \/>\n\u30c6\u30b9\u30c8\u3084\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u304c\u8a2d\u5b9a\u3055\u308c\u3066\u3044\u308b\u30da\u30fc\u30b8\u304c\u8aad\u307f\u8fbc\u307e\u308c\u305f\u969b\u306b\u3001SiTest \u304b\u3089\u306f\u4ee5\u4e0b\u306e\u30a4\u30d9\u30f3\u30c8\u304c\u9001\u4fe1\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u30a4\u30d9\u30f3\u30c8\u540d\uff1aexperiment_impression<br \/>\nGoogle \u304b\u3089\u516c\u5f0f\u306b\u30a2\u30ca\u30a6\u30f3\u30b9\u3055\u308c\u3066\u3044\u308b A\/B \u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u7d71\u5408\u7528\u306e\u30a4\u30d9\u30f3\u30c8\u540d\u3067\u3059\u3002<\/p>\n<p>\u30d1\u30e9\u30e1\u30fc\u30bf\u540d\uff1aexp_variant_string<br \/>\nGoogle \u304b\u3089\u516c\u5f0f\u306b\u30a2\u30ca\u30a6\u30f3\u30b9\u3055\u308c\u3066\u3044\u308b A\/B \u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u7d71\u5408\u7528\u306e\u30a4\u30d9\u30f3\u30c8\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u3059\u3002exp_variant_string \u306e\u5024\u306b\u3088\u3063\u3066\u3069\u306e\u30d1\u30bf\u30fc\u30f3\u304c\u95b2\u89a7\u3055\u308c\u305f\u304b\u5207\u308a\u5206\u3051\u3066\u3044\u305f\u3060\u3051\u307e\u3059\u3002<\/p>\n<p>\u30d1\u30e9\u30e1\u30fc\u30bf\u540d\uff1asitest_experiment_identifier<br \/>\nSiTest \u304c\u72ec\u81ea\u306b\u5b9a\u7fa9\u3057\u3066\u3044\u308b\u30ab\u30b9\u30bf\u30e0\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u3059\u3002<br \/>\n\u300c\u30c6\u30b9\u30c8\u540d-\u30d1\u30bf\u30fc\u30f3\u540d\u300d\u306e\u5024\u304c\u9001\u4fe1\u3055\u308c\u307e\u3059\u306e\u3067\u3001GA4\u5074\u3067\u65e5\u672c\u8a9e\u3067\u30d1\u30bf\u30fc\u30f3\u3092\u8a8d\u8b58\u3044\u305f\u3060\u3051\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<br \/>\n\u203bGA4\u3067\u30ab\u30b9\u30bf\u30e0\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u3068\u3057\u3066\u8a2d\u5b9a\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<p>\u8a73\u3057\u3044\u6d3b\u7528\u65b9\u6cd5\u306a\u3069\u3001\u3054\u4e0d\u660e\u306a\u70b9\u304c\u3054\u3056\u3044\u307e\u3057\u305f\u3089\u3001<br \/>\n\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u304b\u3089\u3054\u9023\u7d61\u304f\u3060\u3055\u3044\u3002<br \/>\n<a href=\"https:\/\/sitest.jp\/toiawase.html\" target=\"_blank\">https:\/\/sitest.jp\/toiawase.html<\/a><\/p>\n<h3>\u300c SiTest \u300d\u306b\u3064\u3044\u3066<\/h3>\n<p>\u300c SiTest\uff08\u30b5\u30a4\u30c6\u30b9\u30c8\uff09\u300d\u306f\u3001\u300c\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u89e3\u6790\u300d\u300c\u9332\u753b\u89e3\u6790\u6a5f\u80fd\u300d\u300c A\/B \u30c6\u30b9\u30c8\u300d\u300c EFO \uff08\u30a8\u30f3\u30c8\u30ea\u30fc\u30d5\u30a9\u30fc\u30e0\u6700\u9069\u5316\uff09\u300d\u300c\u30ec\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u300d\u300c\u5e83\u544a\u9023\u643a\u6a5f\u80fd\u300d\u306a\u3069\u306e\u6a5f\u80fd\u304c\u30aa\u30fc\u30eb\u30a4\u30f3\u30ef\u30f3\u3067\u642d\u8f09\u3055\u308c\u3001\u3055\u3089\u306b AI \uff08\u4eba\u5de5\u77e5\u80fd\uff09\u306b\u3088\u308b\u89e3\u6790\u30c7\u30fc\u30bf\u306e\u96c6\u8a08\u30ec\u30dd\u30fc\u30c8\u304c\u51fa\u529b\u53ef\u80fd\u306a\u30aa\u30fc\u30eb\u30a4\u30f3\u30ef\u30f3 LPO \u30c4\u30fc\u30eb\u3067\u3059\u3002<br \/>\n\u30b5\u30fc\u30d3\u30b9\u30b5\u30a4\u30c8\uff1a<a href=\"https:\/\/sitest.jp\/\" target=\"_blank\">https:\/\/sitest.jp\/<\/a><\/p>\n<h3>\u682a\u5f0f\u4f1a\u793e\u30b0\u30e9\u30c3\u30c9\u30ad\u30e5\u30fc\u30d6\uff08\u8a3c\u5238\u30b3\u30fc\u30c9\uff1a9561\uff09\u306b\u3064\u3044\u3066<\/h3>\n<p>\u5f53\u793e\u306e\u4e8b\u696d\u5185\u5bb9\u306f\u3001AI \u3092\u642d\u8f09\u3057\u305f\u30aa\u30fc\u30eb\u30a4\u30f3\u30ef\u30f3 LPO \u30c4\u30fc\u30eb\u300c SiTest \uff08\u30b5\u30a4\u30c6\u30b9\u30c8\uff09\u300d\u3092\u81ea\u793e\u958b\u767a\u3059\u308b SaaS \u4e8b\u696d\u3001\u591a\u304f\u306e\u53d7\u8cde\u6b74\u3068\u968f\u4e00\u306e\u5b9f\u7e3e\u3092\u8a87\u308b\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u904b\u7528\u4ee3\u884c\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u4e8b\u696d\u3001AI \u306b\u3088\u308b\u52dd\u6557\u4e88\u60f3\u3092\u5c55\u958b\u3059\u308b\u30b9\u30dd\u30fc\u30c4\u30e1\u30c7\u30a3\u30a2\u300c SPAIA \uff08\u30b9\u30d1\u30a4\u30a2\uff09\u300d \u3092\u958b\u767a\u30fb\u904b\u55b6\u3059\u308b SPAIA \u4e8b\u696d\u30923\u672c\u67f1\u3068\u3057\u3001\u30c7\u30fc\u30bf\u89e3\u6790\u529b\u3092\u5f37\u307f\u3068\u3057\u305f\u5e45\u5e83\u3044\u4e8b\u696d\u3092\u5c55\u958b\u3059\u308b\u4f01\u696d\u3067\u3059\u3002<br \/>\n\u6240\u5728\u5730\u3000\uff1a\u5927\u962a\u5e9c\u5927\u962a\u5e02\u4e2d\u592e\u533a\u74e6\u753a2-4-7 \u65b0\u74e6\u753a\u30d3\u30eb8F<br \/>\n\u4ee3\u8868\u8005\u540d\uff1a\u4ee3\u8868\u53d6\u7de0\u5f79 CEO \u91d1\u5cf6 \u5f18\u6a39<br \/>\n\u4e8b\u696d\u5185\u5bb9\uff1aSaaS\u4e8b\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u4e8b\u696d\u30fbSPAIA\u4e8b\u696d<br \/>\n\u516c\u5f0f HP \uff1a<a href=\"https:\/\/corp.glad-cube.com\/\" target=\"_blank\">https:\/\/corp.glad-cube.com\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u682a\u5f0f\u4f1a\u793e\u30b0\u30e9\u30c3\u30c9\u30ad\u30e5\u30fc\u30d6\uff08\u672c\u793e\uff1a\u5927\u962a\u5e02\u4e2d\u592e\u533a\u3000\u4ee3\u8868\u53d6\u7de0\u5f79 CEO \u91d1\u5cf6 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