{"id":55897,"date":"2025-01-31T17:32:02","date_gmt":"2025-01-31T08:32:02","guid":{"rendered":"https:\/\/www.glad-cube.com\/blog\/?p=55897"},"modified":"2025-01-31T17:32:03","modified_gmt":"2025-01-31T08:32:03","slug":"google-%e5%ba%83%e5%91%8a-%e3%82%ab%e3%82%b9%e3%82%bf%e3%83%a0%e5%88%97%e3%81%ae%e4%bd%bf%e3%81%84%e6%96%b9%e3%82%92%e5%be%b9%e5%ba%95%e8%a7%a3%e8%aa%ac%ef%bc%81","status":"publish","type":"post","link":"https:\/\/www.glad-cube.com\/blog\/?p=55897","title":{"rendered":"Google \u5e83\u544a \u30ab\u30b9\u30bf\u30e0\u5217\u306e\u4f7f\u3044\u65b9\u3092\u5fb9\u5e95\u89e3\u8aac\uff01"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">\u306f\u3058\u3081\u306b<\/h2>\n\n\n\n<p>\u672c\u30a8\u30f3\u30c8\u30ea\u3067\u306f\u3001 Google \u5e83\u544a\u306b\u304a\u3051\u308b\u300c\u30ab\u30b9\u30bf\u30e0\u5217\u300d\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3084\u6d3b\u7528\u65b9\u6cd5\u306b\u3064\u3044\u3066\u3001\u521d\u5fc3\u8005\u306e\u65b9\u306b\u3082\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002\u30ab\u30b9\u30bf\u30e0\u5217\u3092\u52b9\u679c\u7684\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30c7\u30fc\u30bf\u306e\u5206\u6790\u7cbe\u5ea6\u3092\u9ad8\u3081\u3001\u5e83\u544a\u904b\u7528\u306e\u6210\u679c\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u4ee5\u4e0b\u3067\u306f\u3001\u57fa\u790e\u7684\u306a\u5b9a\u7fa9\u304b\u3089\u5177\u4f53\u7684\u306a\u8a2d\u5b9a\u624b\u9806\u3001\u3055\u3089\u306b\u6d3b\u7528\u4e8b\u4f8b\u307e\u3067\u3092\u7db2\u7f85\u7684\u306b\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n<p class=\"decoration-1 toc_admin\" style=\"margin-top: 30px !important; color: #0050a0; font-size: 18px;\">\u76ee\u6b21<\/p>\n<div id=\"toc_container\" class=\"by_block no_bullets\"><ul class=\"toc_list\"><li><a href=\"#i\">\u306f\u3058\u3081\u306b<\/a><\/li><li><a href=\"#Google\">Google \u5e83\u544a\u306b\u304a\u3051\u308b\u30ab\u30b9\u30bf\u30e0\u5217\u3068\u306f\uff1f<\/a><ul><li><a href=\"#i-2\">\u30ab\u30b9\u30bf\u30e0\u5217\u306e\u57fa\u672c\u7684\u306a\u5b9a\u7fa9<\/a><\/li><\/ul><\/li><li><a href=\"#i-3\">\u30ab\u30b9\u30bf\u30e0\u5217\u306f\u3069\u306e\u3088\u3046\u306a\u3068\u304d\u306b\u4fbf\u5229\u306a\u306e\u304b\uff1f<\/a><ul><li><a href=\"#i-4\">\u30d3\u30b8\u30cd\u30b9\u306b\u7279\u5316\u3057\u305f\u30c7\u30fc\u30bf\u5206\u6790\u304c\u5fc5\u8981\u306a\u5834\u5408<\/a><\/li><li><a href=\"#i-5\">\u8907\u6570\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3084\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6bd4\u8f03\u3057\u305f\u3044\u5834\u5408<\/a><\/li><li><a href=\"#i-6\">\u5e83\u544a\u904b\u7528\u306e\u52b9\u7387\u3092\u5411\u4e0a\u3055\u305b\u305f\u3044\u5834\u5408<\/a><\/li><\/ul><\/li><li><a href=\"#i-7\">\u30ab\u30b9\u30bf\u30e0\u5217\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/a><\/li><li><a href=\"#i-8\">\u30ab\u30b9\u30bf\u30e0\u5217\u306e\u6d3b\u7528\u4e8b\u4f8b<\/a><ul><li><a href=\"#ROAS\">ROAS \uff08\u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c\uff09\u306e\u8a08\u7b97<\/a><\/li><li><a href=\"#i-9\">\u5e83\u544a\u624b\u6570\u6599\u8fbc\u307f\u306e\u8cbb\u7528\u5bfe\u52b9\u679c<\/a><\/li><li><a href=\"#i-10\">\u5546\u54c1\u5225\u5229\u76ca\u7387\u306e\u8ffd\u8de1<\/a><\/li><\/ul><\/li><li><a href=\"#i-11\">\u304a\u308f\u308a\u306b<\/a><\/li><\/ul><\/div>\n\n\n\n<div class=\"wp-block-group decoration-2\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-blue-color has-text-color has-small-font-size\">\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3092\u304a\u8aad\u307f\u306e\u65b9\u306b\u30aa\u30b9\u30b9\u30e1\uff01<\/p>\n\n\n\n<p class=\"has-text-align-center has-blue-color has-text-color has-medium-font-size\"><strong>\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a \u6539\u5584\u306e\u305f\u3081\u306e\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8<\/strong><\/p>\n\n\n\n<p>\u00a0<\/p>\n<hr \/>\n<p>\u00a0<\/p>\n\n\n\n<p class=\"has-text-align-center\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"281\" class=\"wp-image-48138\" style=\"width: 500px;\" src=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2024\/03\/0ae7c62e50dc705df75843b104ce66cd.jpg\" alt=\"\" srcset=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2024\/03\/0ae7c62e50dc705df75843b104ce66cd.jpg 1280w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2024\/03\/0ae7c62e50dc705df75843b104ce66cd-300x169.jpg 300w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2024\/03\/0ae7c62e50dc705df75843b104ce66cd-1024x576.jpg 1024w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2024\/03\/0ae7c62e50dc705df75843b104ce66cd-768x432.jpg 768w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/p>\n\n\n\n<p style=\"font-size:16px\"><br>\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u6210\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306e\u3001\u52b9\u679c\u7684\u306a\u5e83\u544a\u6587\u306e\u4f5c\u6210\u65b9\u6cd5\u3084\u30ad\u30fc\u30ef\u30fc\u30c9\u9078\u5b9a\u306e\u30dd\u30a4\u30f3\u30c8\u3001\u6700\u9069\u5316\u306e\u30b3\u30c4\u306a\u3069\u3092\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002 CPA \u6539\u5584\u306b\u304a\u60a9\u307f\u306e\u65b9\u306b\u304a\u3059\u3059\u3081\u306e\u5185\u5bb9\u3067\u3059\u3002<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/form.glad-cube.com\/form\/wp_listing_checklist?k3ad=blog_55897\" target=\"_blank\" rel=\"noreferrer noopener\">\u8cc7\u6599\u3092\u7121\u6599\u3067\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Google \u5e83\u544a\u306b\u304a\u3051\u308b\u30ab\u30b9\u30bf\u30e0\u5217\u3068\u306f\uff1f<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\u30ab\u30b9\u30bf\u30e0\u5217\u306e\u57fa\u672c\u7684\u306a\u5b9a\u7fa9<\/h3>\n\n\n\n<p>\u30ab\u30b9\u30bf\u30e0\u5217\u3068\u306f\u3001 Google \u5e83\u544a\u306e\u30c7\u30fc\u30bf\u3092\u81ea\u5206\u306e\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u3066\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3057\u3066\u8868\u793a\u3067\u304d\u308b\u6a5f\u80fd\u3067\u3059\u3002\u30c7\u30d5\u30a9\u30eb\u30c8\u3067\u7528\u610f\u3055\u308c\u305f\u6307\u6a19\uff08\u4f8b\uff1a\u30af\u30ea\u30c3\u30af\u6570\u3001\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\u306a\u3069\uff09\u306b\u52a0\u3048\u3001<mark><strong>\u81ea\u5206\u306e\u30d3\u30b8\u30cd\u30b9\u306b\u7279\u5316\u3057\u305f\u6307\u6a19<\/strong><\/mark>\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<br><br>\u30ab\u30b9\u30bf\u30e0\u5217\u306e\u4e3b\u306a\u7279\u5fb4\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"decoration-1 wp-block-list\">\n<li>\u7279\u5b9a\u306e\u8a08\u7b97\u5f0f\u3092\u5229\u7528\u3057\u3066\u3001\u65b0\u3057\u3044\u6307\u6a19\u3092\u4f5c\u6210\u53ef\u80fd<\/li>\n\n\n\n<li>\u30ab\u30b9\u30bf\u30e0\u5217\u3092\u30ec\u30dd\u30fc\u30c8\u3084\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u7ba1\u7406\u753b\u9762\u306b\u8868\u793a\u53ef\u80fd<\/li>\n\n\n\n<li>\u5206\u6790\u5bfe\u8c61\u3084\u6307\u6a19\u3092\u81ea\u7531\u306b\u8abf\u6574\u3067\u304d\u308b\u305f\u3081\u3001\u5e83\u544a\u904b\u7528\u306e\u52b9\u7387\u5316\u306b\u5f79\u7acb\u3064<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u30ab\u30b9\u30bf\u30e0\u5217\u306f\u3069\u306e\u3088\u3046\u306a\u3068\u304d\u306b\u4fbf\u5229\u306a\u306e\u304b\uff1f<\/h2>\n\n\n\n<p>\u30ab\u30b9\u30bf\u30e0\u5217\u306f\u6b21\u306e\u3088\u3046\u306a\u30b7\u30fc\u30f3\u3067\u7279\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30d3\u30b8\u30cd\u30b9\u306b\u7279\u5316\u3057\u305f\u30c7\u30fc\u30bf\u5206\u6790\u304c\u5fc5\u8981\u306a\u5834\u5408<\/h3>\n\n\n\n<p>\u30c7\u30d5\u30a9\u30eb\u30c8\u306e\u6307\u6a19\u3067\u306f\u5177\u4f53\u7684\u306a\u6210\u679c\u3092\u8ffd\u3044\u5207\u308c\u306a\u3044\u30b1\u30fc\u30b9\u304c\u3042\u308a\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001<mark><strong>\u7279\u5b9a\u306e\u5546\u54c1\u306e\u5229\u76ca\u7387\u3084 ROI\uff08\u8cbb\u7528\u5bfe\u52b9\u679c\uff09<\/strong><\/mark>\u3092\u76f4\u63a5\u8868\u793a\u3059\u308b\u30ab\u30b9\u30bf\u30e0\u5217\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u3067\u3001\u7d4c\u55b6\u306b\u5373\u3057\u305f\u5224\u65ad\u3092\u4e0b\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u8907\u6570\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3084\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6bd4\u8f03\u3057\u305f\u3044\u5834\u5408<\/h3>\n\n\n\n<p>\u7570\u306a\u308b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3084\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u306e\u52b9\u679c\u3092\u7c21\u5358\u306b\u6bd4\u8f03\u3059\u308b\u305f\u3081\u306b\u3001\u30af\u30ea\u30c3\u30af\u7387\uff08 CTR \uff09\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306a\u3069\u3092\u30ab\u30b9\u30bf\u30e0\u5217\u3067\u307e\u3068\u3081\u3066\u8868\u793a\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u5e83\u544a\u904b\u7528\u306e\u52b9\u7387\u3092\u5411\u4e0a\u3055\u305b\u305f\u3044\u5834\u5408<\/h3>\n\n\n\n<p>\u30c7\u30fc\u30bf\u3092\u898b\u3084\u3059\u304f\u6574\u7406\u3059\u308b\u3053\u3068\u3067\u3001\u91cd\u8981\u306a\u60c5\u5831\u3092\u3059\u3050\u306b\u628a\u63e1\u3067\u304d\u3001\u6b21\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u8fc5\u901f\u306b\u6c7a\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u30ab\u30b9\u30bf\u30e0\u5217\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/h2>\n\n\n\n<p>Google \u5e83\u544a\u306e\u7ba1\u7406\u753b\u9762\u306b\u30ed\u30b0\u30a4\u30f3\u3057\u3001\u8a2d\u5b9a\u3057\u305f\u3044\u968e\u5c64\uff08\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30fb\u30b0\u30eb\u30fc\u30d7\u30fb\u30ad\u30fc\u30ef\u30fc\u30c9\u306a\u3069\uff09\u304b\u3089\u30ab\u30b9\u30bf\u30e0\u5217\u306e\u8a2d\u5b9a\u753b\u9762\u3092\u958b\u304d\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"316\" src=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2025\/01\/d76ff2a2278a762b6cd99181513654ac-1024x316.png\" alt=\"\" class=\"wp-image-55907\" srcset=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2025\/01\/d76ff2a2278a762b6cd99181513654ac-1024x316.png 1024w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2025\/01\/d76ff2a2278a762b6cd99181513654ac-300x93.png 300w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2025\/01\/d76ff2a2278a762b6cd99181513654ac-768x237.png 768w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2025\/01\/d76ff2a2278a762b6cd99181513654ac-1536x475.png 1536w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2025\/01\/d76ff2a2278a762b6cd99181513654ac.png 1871w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p>\u30ab\u30b9\u30bf\u30e0\u5217\u304b\u3089\u300c\u65b0\u3057\u3044\u30ab\u30b9\u30bf\u30e0\u5217\u3092\u4f5c\u6210\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u30ab\u30b9\u30bf\u30e0\u6307\u6a19\u306e\u540d\u79f0\u3092\u8a18\u5165\u3057\u307e\u3059\u3002\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u8a08\u7b97\u5f0f\u306f\u6570\u5f0f\u3092\u4f7f\u3063\u3066\u4f5c\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c\uff08 ROAS \uff09\u3092\u8a08\u7b97\u3059\u308b\u5834\u5408\u306f\u3001\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024 \/ \u8cbb\u7528\u300d\u3068\u5165\u529b\u3057\u3001\u4fdd\u5b58\u3059\u308b\u3053\u3068\u3067\u8868\u793a\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"847\" height=\"519\" src=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2025\/01\/9379136004eca5cc9ae446f822241123.png\" alt=\"\" class=\"wp-image-55908\" srcset=\"https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2025\/01\/9379136004eca5cc9ae446f822241123.png 847w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2025\/01\/9379136004eca5cc9ae446f822241123-300x184.png 300w, https:\/\/www.glad-cube.com\/blog\/wp-content\/uploads\/2025\/01\/9379136004eca5cc9ae446f822241123-768x471.png 768w\" sizes=\"auto, (max-width: 847px) 100vw, 847px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\">\u30ab\u30b9\u30bf\u30e0\u5217\u306e\u6d3b\u7528\u4e8b\u4f8b<\/h2>\n\n\n\n<p>\u4ee5\u4e0b\u306f\u3001\u5e83\u544a\u904b\u7528\u3067\u3088\u304f\u5229\u7528\u3055\u308c\u308b\u30ab\u30b9\u30bf\u30e0\u5217\u306e\u4f8b\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">ROAS \uff08\u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c\uff09\u306e\u8a08\u7b97<\/h3>\n\n\n\n<p>ROAS 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